Okay, here’s a doozy of random connections for you: Zenith, the Swiss watchmaker, has partnered with KISS guitarist Tommy Thayer to help fund the construction of the new Oregon Military Museum, which will be named for Brigadier General James B. Thayer, a decorated war hero who also happens to be Tommy’s dad. Did you get all that? Phew. Gimme a sec to catch my breath.
Last weekend, Zenith hosted a star-studded, head-banging fundraiser at Portland’s Exchange Ballroom featuring performances by KISS, Alice Cooper, Robby Kreiger from The Doors and Danny Seraphine from Chicago. One offstage highlight of the evening: Zenith presented the Brigadier General with a extremely limited Pilot Type 20 Extra Special in Rose Gold — one of only two created, the other of which was placed in the event’s luxury auction in support of the museum. Here’s Tommy Thayer with his dad and a close-up peek at his new Zenith:
For those of us who weren’t able to make the party, Zenith has announced a pretty decent consolation prize: a special version of the Pilot Type 20 Extra Special in Bronze, limited to just 25 pieces with a portion of proceeds benefitting the museum.
Featuring a titanium engraved caseback, 10 ATM water resistance and a power reserve of 50 hours, the watch’s vintage vibes are elevated by a brown calfskin leather strap inspired by military ammunition bags. It’s a rugged, handsome timepiece made even more special by the somewhat bizarre knowledge that you’ll have helped honour the brave exploits of a rock star’s father.