OK Go’s Crazy New Music Video Was Filmed Entirely in Zero Gravity
They’ve tackled treadmills, Rube Goldberg machines and good ol’ fashioned optical illusions. Now, viral superstars OK Go — the last true innovators of the music video medium — have taken to the skies for a gravity-defying good time.
For their latest single, “Upside Down & Inside Out,” the Chicago four-piece spent three weeks training at ROSCOSMOS — Russia’s national space agency — before soaring up to the weightless reaches of our atmosphere aboard a plane courtesy of Russian airline S7. The resulting video is a manic jumble of laptops, piñatas, flight attendants, disco balls and paint-filled balloons spiralling through the air with joyful, geometric imprecision.
