Here Are the Watches We Want From Longines’s New Online Boutique
After being in business for 189 years, Longines is still exploring new territory. In addition to a slew of new watches that combine their deep archive of vintage designs with modern Swiss watchmaking tech, this month marks the opening of their first-ever Canadian online boutique. Featuring a watch comparison tool, free shipping and returns, and local customer service, it brings the Longines universe — and its hundreds of unique Swiss watches — closer than ever before. Here’s what’s already in our basket.
HydroConquest
It takes genuine creativity to bring something new to the design of a dive watch, but Longines has pulled it off with the latest edition of the HydroConquest. In addition to professional features like a unidirectional rotating bezel and 300m of water-resistance, details like the diamond-tipped hour hand, big graphic applied numerals, and an olive green dial and matching textured strap give this watch plenty of rugged individuality. $2,050
Spirit Chronograph
It’s hard to talk about Longines without using the word “value” sooner or later, and this watch is a perfect illustration of why. Along with its look inspired by 1930s aviation watches, this chronograph features a COSC-certified movement with a weekend-proof 66-hour power reserve — both things more commonly found in watches with steeper price tags. $3,900
DolceVita
A rectangular watch might not be your daily driver, but this one deserves a place in the rotation nonetheless. Blued steel sword hands, modern sans-serif numerals, and a sector dial all pay tribute to Longines’s Art Deco watches of the 1920s and 1930s, while an automatic movement and date window add just enough modernity. $2,050
Conquest V.H.P. GMT
You might think it strange to spend close to two grand on a battery-powered watch, but the V.H.P. is no ordinary quartz watch. While Longines is known as an innovator of mechanical movements, it was also one of the first brands to release a quartz-powered watch in the late 1960s, and it hasn’t stopped refining its quartz technology since. While most quartz watches are accurate to about 15 seconds a month, the V.H.P. (which stands for Very High Precision) is accurate to about 5 seconds per year. Add a luxurious yet simple dial and the added appeal of a second time zone, and you have one very tempting package, not despite its movement but because of it. $1,750
Master Collection
While this traditional chronograph is on the pricier side of the Longines lineup, it packs a whole lot of complications (and yes, value) into its 42mm steel case. First and foremost is an automatic movement powering an annual calendar with a moonphase indicator, as well as a chronograph with 60 second, 30 minute, and 12 hour counters. Its refinement is on par with its mechanical sophistication thanks to a “barleycorn” engraved dial, blued steel hands, and painted Arabic numerals. $4,400
All images courtesy of Longines.
