Silicon Valley Moguls Are Now Eating $600-A-Head, Gold-Crusted Steaks, Which Sounds About Right
When today’s tech titans aren’t drinking the blood of teenagers or gorging on carrots, they’re apparently feasting on exorbitant cuts of Wagyu beef covered in precious metal. Of course they are!
Hiroshi is a new Japanese restaurant by chef-owner Hiroshi Kimura, who told Business Insider that he surveyed the Bay Area culinary scene on a trip from Hawaii in 2016, and decided San Francisco had a dire lack of places catering to the “region’s wealthiest.” His ultra-exclusive eatery — there are only eight seats — is an attempt to single-handedly solve this very serious predicament.
The appointment-only venue disguises itself with a modest facade in a Los Altos strip mall. There are no windows, no menus, one dining table, and one hidden TV for PowerPoint presentations. You must book all eight seats at once, with no exceptions. (Translation: If there are only four of you, you’re still paying for eight.) Dinner costs at minimum $395 USD a head, but averages between $500 and $600 with beverages and tax. The table is made from 800-year-old Japanese kiaki tree (which required 10 men and a small crane to lift into the restaurant.) The theme is omotenashi, the practice of extreme Japanese hospitality, which I guess means they’ve got fresh pieces of tape on hand just in case Mark Zuckerberg’s falls off his webcam.
Then there’s the food. Dinner is 10 courses, with the offerings changing daily. Again, there are no menus, but from what we can gather, chef Kimura’s dishes include deep-fried pork cutlet sandwiches, sōmen noodles topped with caviar, and Wagyu tenderloins that are FedExed weekly from a supplier in Japan.
Kimura is fairly tight-lipped about how his steaks are prepared, only revealing that he cooks them over a hibachi grill and serves them with white asparagus and a ponzu sauce. And, of course, gold flakes.
“The gold is more for show,” the restaurant’s general manager Kevin Biggerstaff told Business Insider. “It doesn’t really have any flavour.” Right. Right, right, right.
No word yet on whether Hiroshi’s super secretive fare can be looked up on SeeFood.
