Range Rover House: Inside These Exclusive Sanctuaries

Sharp Staff February 20, 2024

It would be a gross understatement to say Range Rover House has been a success. More than 15 of these exclusive brand sanctuaries have popped-up around the world becoming a hot ticket for the brand’s best customers and enthusiasts.

For a few days or a few weeks, invited guests to Range Rover have the opportunity to enjoy some of the greatest examples of modernist architecture in the world, alongside the world’s most luxurious vehicles. These are once-in-a-lifetime experiences.

“Our clients are seeking more intimate, memorable experiences, which offer an emotional connection beyond a traditional car showroom. As such, Range Rover House will continue to expand its reach across the globe, as we widen our offering with reservations opening for our fully electric Range Rover later this year,” said Geraldine Ingham, managing director of Range Rover.

“We are at an exciting time in Range Rover’s sixth decade, reimagining the future through sustainability-rich luxury experiences, as we move at pace to electrify the world’s most beautiful SUVs,” she added.

Locations for Range Rover House have included a private residence overlooking Sydney harbour, an Alpine retreat in Courmayeur at the foot of Mont Blanc, on Cap D’Antibes along the French Riviera, and in the heart of London’s Mayfair district. Each House is designed under the direction of Range Rover’s chief creative officer, Gerry McGovern, to ensure it matches the brand’s relevant, modernist design philosophy. There’s a spontaneity to each Range Rover House that’s continually delightful. Fans never know when or where the next one will pop up, but everyone knows it will be spectacular. Here are some highlights of past Houses:

Carmel, USA

It all started in 2022 with the first Range Rover House in Carmel, California in 2022. The house itself is a world-class modernist treasure, designed by architect W. David Martin. The magazine Architectural Digest said, “the house neatly encapsulates the modernist principles of bold, clean lines, structural clarity, absence of extraneous ornament, and soft, supple interior appointments designed for ergonomic comfort and beauty.” (If you’re drawing a parallel here between the architecture and the SUV, well, that’s no accident.)

Guests of the House were invited to a series of intimate talks with various luminaries, including Jamie Bush, one of the world’s foremost interior designers. There were tastings and parties, and, of course, the debut of an exlcusive new limited edition. Dubbed the Range Rover SV Carmel Edition and hand-build by the craftspeople at SV Bespoke, its cabin was inspired by the beaches of Carmel and features contrasting two-tone Perlino and Deep Garnet semi-aniline leather. It was such a hit, Range Rover House went back to Monterey Bay again last year.

Courmayeur, Italy

This opulent resort nestled at the foot of Mont Blanc has long been a favourite low-key winter hangout for celebrities, but not even they would’ve been granted access to Range Rover first Italian outpost. Guests were invited to private yoga classes and spa treatments for a chance to unwind after enjoy priority access to world-class ski slopes.

Various experts in their respective fields also came to give masterclasses on mixing perfume, and cooking. Apres ski each everning was at the Chalet de l’Ange, a sustainably-minded mountain oasis in this historic resort, decorated for the pop-up with input from Range Rover’s design team.

Cap d’Antibes, France

For the first Range Rover House is France, guests were treated to a private dinner with the chefs of the Royal Monceau Raffles Paris, and a pastry workshop with chef Quentin Lechât. Renowned designers Christophe Delcourt, Sophie Dries, Dan Yeffet and Guillaume Delvigne participated intimate talks, while Bucherer put on a masterclass in watchmaking.

Invited guests took a road trip (in Range Rovers, of course) to visit of the MAEGHT Foundation, one of the world’s foremost museums of modern art. The Caviar de Neuvic and Bollinger were flowing upon guests return to the grand House overlooking the Mediterranean.

By this point you’ll be wondering where the next Range Rover House will be. Only your local Range Rover retailer knows the answer.