OMEGA has put down another decisive marker in Canada, as it has officially opened a new flagship boutique at Calgary’s Chinook Centre Mall. The new store brings the brand’s unmistakable mix of heritage and innovation to one of the most dynamic retail destinations in Western Canada. It’s OMEGA’s second flagship boutique in Canada, and a clear indication of the brand’s long-term investment in the Canadian market.
Designed with today’s luxury watch consumer in mind, the Calgary boutique eschews the old ways of big display cases and open spaces in favour of a more intimate and personal experience. The space is intended to feel less like a store and more like a curated experience with dedicated lounge and café spaces for guests to relax and ponder their next purchase.
The boutique offers a curated immersion into OMEGA’s world, with its four core collections — Constellation, Seamaster, Speedmaster, and De Ville — on full display. Beyond these pillars, the new Calgary boutique will also be a key destination for the brand’s latest limited-edition releases, including the eagerly anticipated Omega Speedmaster 38 Milano Cortina 2026, which was just unveiled in tribute to the 2026 Winter Olympic and Paralympic Games. This latest Speedmaster features a frost-textured white dial inspired by the winter landscape, and the Milano Cortina emblem (of course).
Speaking of the opening, OMEGA President and CEO Raynald Aeschlimann emphasized the importance of the Canadian market. “Our new boutique in Calgary is a symbol of OMEGA’s growing presence in Canada, which continues to be a significant and important market for our brand,” he said. “We’re delighted to have our second flagship boutique in Canada and connect with new clients across the region. It’s an exciting store inside a beautiful luxury mall, and we look forward to welcoming everyone inside.”
