Watch Italian Wakeboarding Champion Nicolò Caimi Carve on Lake Powell for Armani’s Acqua Di Giò

Armani & Sharp

It’s easy to see that Nicolò Caimi is as at home on the water as he is on land. The Italian wakeboarding champion has been practicing his sport since childhood, and now at 23 years old, his board is no less than an extension of his body. You can witness this preternatural ease as he carves the glassy surface of Lake Powell, a reservoir on the Colorado River that stretches between Utah and Arizona, effortlessly gripping the tow rope with one hand as he skates across the water. Caimi is here to film the fourth episode of The Scent of Life, a film series by Armani Acqua Di Giò that dives into the many ways in which top athletes – from speed skaters to Olympic divers to wakeboarders – relate to water. 

“Water is a non-stop run-up from the ground to the air, fused in one flip,” says Caimi, narrating the film in his native Italian. “Anger swells into peace of mind, I surrender the battle that travels deeply through me. I dissolve into the blue immensity with fraught desire to etch my mark.”

Caimi was born in Cantu, a northern Italian city near the shores of Lake Como. The child of champion water-skiers, his early years were spent on or near the water, learning to swim as he learned to walk, and learning to ride a wake not long after. This passion for water sport has driven him throughout his life, pushing him to keep practicing, reach ever higher in international competition, and eventually earning himself a place on Team Italy. Caimi’s unique upbringing helped him achieve this, but it’s his ease in the water – and his respect for this powerful element – that got him where he is today.

Acqua Di Giò Eau de Toilette

Launched in 1996, Acqua Di Giò is a classic modern fragrance that remains immediately recognizable decades after its creation. Synonymous with freshness, Acqua di Gio blends aquatic elements with citrus, exotic neroli and earthy elements to create a scent that’s as cool and refreshing as an ocean breeze. With top notes of bergamot and jasmine and a base of warm Indonesian patchouli and cedarwood, Acqua di Gio captures the freedom and sensuality of water.

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