Bleu de Chanel L’Exclusif Takes Over New York
Chanel knows how to throw a party. Last week, the house took over Le Jardin Sur Maison, a rooftop space in New York perched above Park and Madison, to celebrate the U.S. launch of Bleu de Chanel L’Exclusif. With the Empire State Building glowing blue in its honour, and the city skyline stretched out around the star-studded guest list, it was a striking backdrop for the Chanel’s latest scent.
TOP LEFT: SAM FRENCH. PHOTO BY DIMITRIOS KAMBOURIS/WIREIMAGE.
TOP RIGHT: MIGUEL. PHOTO BY SEAN ZANNI/WIREIMAGE.
BOTTOM: CHRISTOPHER BRINEY AND SEAN KAUFMAN. PHOTO BY SEAN ZANNI/WIREIMAGE.
L’Exclusif is the latest — and boldest — expression of Chanel’s bestselling men’s fragrance. Created by in-house perfumer Olivier Polge, it turns up the intensity on the original’s fresh, woody DNA, adding more depth and richness without losing that clean, modern edge the original is known for. It’s a composition that underscores Polge’s vision of contemporary elegance and masculinity.
Bleu de Chanel L’Exclusif
BLEU DE CHANEL 2H25. TIMOTHÉE CHALAMET. PHOTO COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif
BLEU DE CHANEL 2H25. TIMOTHÉE CHALAMET AND OLIVIER POLGE. PHOTO COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif
BLEU DE CHANEL 2H25. TIMOTHÉE CHALAMET. PHOTO COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif
BLEU DE CHANEL 2H25. TIMOTHÉE CHALAMET AND OLIVIER POLGE. PHOTO COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif
BLEU DE CHANEL 2H25. TIMOTHÉE CHALAMET AND OLIVIER POLGE. PHOTO COURTESY OF CHANEL.
DJ Sam French warmed things up before Grammy-winning singer-songwriter Daniel Caesar stepped out for a surprise four-song acoustic set that gave the night a soulful and confident presence that matched that of Chanel’s new fragrance.
The crowd was as star-studded as the view: Teyana Taylor, Christopher Briney, Sean Kaufman, Scott Eastwood, Evan Mock, Mustafa the Poet, Chloe Wise, Luka Sabbat, and many more were in attendance, mingling with creatives of all sorts.
Bleu de Chanel L’Exclusif Takes Over New York
MANNY JACINTO AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
GABBRIETTE AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
OWEN THIELE, AMBER MARK, AND LUKAS GAGE AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
NAT WOLFF AND LUX PASCAL AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
MUSTAFA THE POET AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
GABBRIETTE AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
OLIVIA JADE AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
SCOTT EASTWOOD AND MANNY JACINTO AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
SEAN KOONS AT THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY TYRELL HAMPTON, COURTESY OF CHANEL.
Bleu de Chanel L’Exclusif Takes Over New York
CHRISTOPHER BRINEY AND SEAN KAUFMAN ATTEND THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF AT LE JARDIN SUR MADISON ON SEPTEMBER 25, 2025 IN NEW YORK CITY. (PHOTO BY DIMITRIOS KAMBOURIS/WIREIMAGE)
Bleu de Chanel L’Exclusif Takes Over New York
COLE BENNETT ATTENDS THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF AT LE JARDIN SUR MADISON ON SEPTEMBER 25, 2025 IN NEW YORK CITY. (PHOTO BY SEAN ZANNI/WIREIMAGE)
Bleu de Chanel L’Exclusif Takes Over New York
EVAN MOCK ATTENDS THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF AT LE JARDIN SUR MADISON ON SEPTEMBER 25, 2025 IN NEW YORK CITY. (PHOTO BY DIMITRIOS KAMBOURIS/WIREIMAGE)
Bleu de Chanel L’Exclusif Takes Over New York
LUKAS GAGE ATTENDS THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF AT LE JARDIN SUR MADISON ON SEPTEMBER 25, 2025 IN NEW YORK CITY. (PHOTO BY SEAN ZANNI/WIREIMAGE)
Bleu de Chanel L’Exclusif Takes Over New York
OLIVIER POLGE ATTENDS THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF AT LE JARDIN SUR MADISON ON SEPTEMBER 25, 2025 IN NEW YORK CITY. (PHOTO BY SEAN ZANNI/WIREIMAGE)
From Caesar’s performance to the Empire State Building bathed in blue, Chanel staged a moment that felt as big as the city and as sharp as the scent itself. Bleu de Chanel L’Exclusif may be the brand’s newest fragrance, but it’s already feeling iconic.
Learn more about Bleu de Chanel L’Exclusif online.
Feature Image Credit: DANIEL CAESAR PERFORMS ONSTAGE DURING THE CHANEL PARTY TO CELEBRATE THE DEBUT OF BLEU DE CHANEL L’EXCLUSIF. PHOTO BY DIMITRIOS KAMBOURIS/WIREIMAGE.
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